Sailing Hall of Fame, 2025
Brand & Identity
For families, educators, and sailors alike, the Sailing HOF turns maritime history into a living experience, where legacy and learning come together.
The new visual identity draws inspiration from the dynamic forms of sails, translating their movement and tension into a modular logo system. Each variation of the mark reflects the adaptability and rhythm of waves, embodying both tradition and exploration. The branding creates a cohesive yet flexible visual language that captures the spirit of sailing in motion.

















